Launching a $1 billion global AI venture fund
How Cathay Innovation announced Fund III to a global audience
The reach of a single deal
3
Continents reached
43
Media stories
Global Fund Announcement
Challenge
Announce the final close of Cathay Innovation's $1 billion Fund III while positioning the firm as one of the world's leading investors in AI and sustainable industrial transformation. The campaign needed to move beyond the fundraising milestone and tell a broader story about how AI will reshape healthcare, financial services, mobility, consumer, and energy through partnerships between startups and global industry leaders.
Approach
- Developed the global communications strategy and messaging for the Fund III announcement
- Positioned the fund as one of Europe's largest AI-focused venture capital funds with a global investment mandate
- Coordinated a multi-market media campaign spanning North America, Europe, and Asia
- Developed executive messaging around vertical AI, industrial transformation, and Cathay's collaborative investment model
- Secured interviews and coordinated outreach with leading venture capital, technology, and business media
- Managed press materials, executive content, and social media to amplify the announcement worldwide
The results
Cathay Innovation's Fund III landed as one of the most recognized AI venture announcements globally.
Global reach across North America, Europe, and Asia
43 Media stories secured globally
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The impact
- Successfully positioned Cathay Innovation as one of the world's leading venture capital firms investing in AI and sustainable transformation
- Reinforced Cathay's differentiated investment model, connecting startups with major global corporations to accelerate AI adoption across critical industries
- Increased the firm's visibility among founders, LPs, corporate partners, and the global venture capital ecosystem
- Established a communications platform supporting future portfolio announcements, executive thought leadership, and continued visibility around Fund III
